Skullcandy Taps ZaneRay for Digital Branding Experience
Skullcandy makes the coolest headphones, earbuds, and audio accessories in the business. Their innovative and wide variety of products can be found on the brand’s newly launched ecommerce website skullcandy.com.
As a second phase to the Skullcandy digital channel, the brand was looking to create a space where they could showcase and celebrate their passions and the people who live their brand anthem of living at full volume. Skullcandy selected The ZaneRay Group to design and build their vision for the new #Stayloud part of their site.
#Stayloud was designed and developed by ZaneRay in collaboration with the Skullcandy digital team. This area of the Skullcandy.com site lays a foundation for Skullcandy to produce creative and engaging storytelling aligned with the essence of the brand. Skullcandy has a killer team of sponsored athletes, musicians and those who they admire for living life at full volume. The team is profiled in this #Stayloud section of the site.
Skullcandy selected Wordpress for the CMS and ZaneRay integrated the main site header and footer for a seamless user experience. This is only the beginning of the digital brand expression for Skullcandy.com and ZaneRay is psyched to be a part of it.