Holly Yashi is a fashion jewelry company that came to ZaneRay looking for a complete redesign of their web site.  Holly Yashi wanted  a site that better conveyed their upscale, unique image of quality as well as reflect their new branding direction.  They wanted to carry the tones, textures and other graphic elements of the new image over to the internet.

The site uses ZaneRay's Zfoundation Commerce Suite engine which allows Holly Yashi to update their content and products in-house. The site includes simple navigation for browsing products and allows for effective merchandising without compromising the branding message.

ZaneRay Director of Business Development Penny Porterfield comments:  “Holly Yashi is moving into a new era for their company.  Their new branding message, coupled with a more compelling online presence will position Holly Yashi for high profile online ecommerce that will compliment and assist their new marketing and sales direction.”

About Holly Yashi:

If a company can have a mission other than simple survival, Holly Yashi’s is to resist the current direction the market is taking and suggest another way, where good design isn’t something disposable, and you can take pride in something you bought twenty years ago. Anything truly valuable takes some care, whether it’s your mother’s silver or your mother herself. And that the things you wear really can be an expression of who you are; they can make you feel good and brighten the day for others.  Visit Holly Yashi on the web at:  http://www.hollyyashi.com.